SlotsOnlineCanada Home PageNewsBet365 Offers New Mobile Casino App As Revenue Surpasses £1.55bn

Bet365 Offers New Mobile Casino App As Revenue Surpasses £1.55bn

  • Published date29 September 2016

Noted online gambling operator bet365 is on a high these days. The company has done exceptionally well in 2015/16 fiscal year. It is a privately held company and so is not obliged to reveal regular financials but the entity shares annual figures every year.

In the past, industry analysts were impressed by the entity’s ability to race ahead of its arch rivals in the industry consistently. Those entities are mostly dependent on their UK betting shops’ performance. But bet365 has made it’s carve by excelling in the web market without requiring physical presence.

Overall Revenue Shoots Up

As for the gains, bet365 benefited a 5% hike to a limit of £1.55 billion for fiscal year ending on 27 March 2016. The profit rise was 10% and measured up to £448 million. This means the company is turning efficient in operations when tax regulations are being implemented in various online gambling jurisdictions.

The success of bet365 stems from its product popularity. These include bet365 Sports, bet365 Vegas as well as bet365 Casino. The company revealed sports revenue hiked by a margin of 6% and became £37 billion. This comes a year after the company succeeded in benefiting from the Fifa World Cup 2014.

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Hike in Mobile Betting

In sports betting, bet365 revealed an increase in the number of mobile players, with the specific channel witnessing 36% revenue rise for the 2015/16 fiscal year. Meanwhile, its in-play betting reduced by a margin of 3% in the same fiscal year.

The data offered by bet365 shows its continued success in drawing players. It increased by a margin of 11 percent. The multichannel online gambling operator now has over 23 million lifetime signups in its players. Now, the company has 3100 plus employees for managing the growth.

The company became the first ever online casino to launch new mobile casino app by PlayTech. This new mobile software brings promise to offer thrice the speed of the previous version. There are other enhancements and new features as well. The Bet365 casino mobile can be downloaded on both Android and iOS devices in countries where the company has mobile operating licenses.

Playtech is a reputed software provider catering to the top notch online casinos globally. It offers online casino as well as poker software to entities like Paddy Power, William Hill and Betfair along with Bet365. The latter, however, is among the top companies using Playtech software.

Advantages of using New Bet365 Mobile App

After players download the new Bet365 app which has a five-star rating, they get ability to play over 100 games. Most of the top table games come through a selection comprising of player favorites like roulette, blackjack and many other popular slot titles.

Players get the chance to play dozens of games and they will observe various new features and enhancements after using this end app. The updates that deserve a mention are upgrades to app access speed and more enticing playing experience. Bet365 Casino app’s layout demonstrates Playtech’s ability to stretch hardware and software limits. This cannot be experienced in the mobile web browser variant.

With the update, this end app enables players to get more freedom for personalizing the app by tagging favorites. Games that get added to player favorites enable Android and iOS user to access most played games using a single location. The Bet365 casino enables mobile users to trigger the app by means of one click. This essentially means players now can enjoy real money casino games that are favorites with them on the spot.

Focus on the Native Bet365 Mobile Apps

Mobile users have indicated with a consistency that they want to use the mobile app for game play rather than using the mobile browser for the same. As per the data revealed by a new Nielsen report, about 90 percent of the time the users spend on mobile devices is through the apps as opposed to the web. This is natural given the effort and resources done after app development by Bet365 and Playtech.

Playtech’s chief operating officer Shimon Akad said the company has invested quite a lot of amount in developing native technologies. It has also spent money in backing up strategy for offering the best solutions for important partners in the gaming industry as well as players.

You will not get the new mobile gaming app in either iOS store or Google Play directly. This is owing to prevalent online gambling policies. Players will have to go to the Bet365.com site using their mobile devices and then view the apps. Thereafter, they will be able to download the app in their devices without any hassles. However, for some users it will be necessary to authorize downloads from the “unknown sources” in app settings. Thereafter, it is a simple process and they will be able to start playing as usual.