32Red is in the process of forging ties with Kambi Sports Solutions to offer a unique and comprehensive betting experience to its clients during the upcoming FIFA World Cup to be held in Brazil.
The FIFA World Cup is one of the greatest sporting events in the world and after the London Olympics in 2012 there hasn’t been any major global sporting event. This dry spell of two years has left punters across the world with very little option to raise the stakes and win big on sporting events. With the 2014 FIFA World Cup at the doorstep, online casinos and betting syndicates are gearing up for a major showdown. It is crafty and strategic that at such a juncture, 32Red which is a reputed online casino and has been hailed with awards for about ten years now, ties up with Kambi Sports Solution which is known for innovative concepts in sports betting. With Kambi’s online sports book and 32Red’s overarching presence in the online casino and sports world, the partnership is clearly poised to create some ripples and allow gamblers to play and win some real money online.
Kambi Sports Solution is a subsidiary of Unibet but with the Swedish owners selling as much as 95% of their stake, the company will become a new brand, namely Gambi Group Plc. The entire transition to be triggered expectedly at the Annual General Meeting on May 24 should be completed by the end of May or in the first week of June, leaving enough time for the brands to put a fascinating program forth for their clients before the World Cup kickoff.
Kambi’s Microsoft gaming platform has been used by many companies in the past such as expect.com, paf, TonyBet and 888sports among others. 32Red is the latest to join this club. Excited at the idea and the progress of the deal, Chief Executive of 32Red, Ed Ware has said, “This partnership will enable 32Red players to have access to a first class sports betting product online and across all mobile devices.” The CEO of Kambi Sports Solution is also thrilled with the development when he says “The 32Red brand is renowned for delivering excellent customer service and the business has ambitious growth plans in the sports segment that are aligned with Kambi’s vision.”
32Red is synonymous with football and Kambi is known for its comprehensive betting concepts and solutions. The combination should work wonders for all and sundry involved with the world of sports betting.